Wiking 052004 H0 HGV Magirus S3500 refrigerated semi-trailer moha milk

When the Hessians began to swallow their moha ice cream
The Magirus-round bonnet with its refrigerated semi-trailer announces the economic development of the post-war years and the beginning desire for enjoyable ice – no matter whether on the stock or in the waffle. Moha had his home in the middle of Hesse, when in 1951 the Großmolerei Moha, together with a multi-track marshaling yard, was opened east of the Frankfurt-Sosenheimer Bahnhof. There, tank wagons were filled, which were transported from the whole republic to Sossenheim, because Moha was the only German dairy on behalf of the US army nationwide. With its "Moha" ice-cream brand, the Hessians fought against the very large players such as Langnese and Schöller, who rolled up the growing ice-cream market at the time. In 1985 Moha came out – the company and brand disappeared from the state-run consumer reality.

Papyruss-white cab, blue-gray interior fittings. Chassis with trailer coupling and rims baby-blue. Fender baby blue printed. Magirus-Logo on the front side with silver decorative rat on the radiator hood. Bumper printed baby-blue. Side door printing with carmine-red Moha lettering as well as baby-blue company note on "Milk Supply Frankfurt Main". Silver-plated door handle, tail lights printed in Crimson. Cool box with side door papyrus white, roof and cooling unit baby blue. Chassis with support rollers, rims and fenders baby blue. Lateral Crimson Moha lettering and Baby Blue 'Milk' lettering. Rear lights mounted in carmine-red.

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